Midcall joins your reps' calls on Google Meet, Microsoft Teams and Zoom. It scores every call skill by skill, flags each rep's gaps and gives every deal a confidence score. You coach on facts, without listening to a single hour of recordings.
What does an AI note taker do for a sales manager?
An AI note taker joins video calls, records them, transcribes them and writes the meeting notes. For a sales manager, the real value is elsewhere. It shows you what actually happens on your team's calls without being on them. Midcall scores every call by skill, tracks objections, builds a profile of each rep and gives every deal a confidence score. You know who to coach, on what, and which deals need you.
Sample
One of your reps' calls, the way you see it.
A fictional demo run by Hugo, an AE. The notes, the score and the deal's confidence score are ready when the call ends, for him and for you.
Fictional sample
Demo · Vertal · 48 min · Hugo, AESent to your CRM
Demo score
61/100
Summary
Vertal wants to automate scheduling for its 40 drivers. Hugo demoed the product without quantifying the cost of the problem, and the decision sits with a CEO who wasn't on the call.
Skill A
82
Discovery
54
Skill B
70
Skill C
63
Negotiation
58
Strength
“I'll only show you the 2 screens your team will use every morning.”
To work on · Discovery
The cost of the problem is never quantified, and the demo starts at minute 9.
Talk time
64%
Objections handled
1/3
Duration
48 min
Next steps
Send the proposal
No meeting booked with the CEO
Objections
Price, seen as highHandled
Integration with their TMSNot handled
“I need to run it by our CEO”Not handled
Deal confidence score
Notetaker Plus
38/100
The problem
You manage calls you never see.
Your pipeline tells you how many deals are moving, not why some of them stall. To find out, you'd have to join the calls or listen to the recordings, and you only have time for a handful. The rest of your coaching runs on the rep's version of events and whatever notes they had time to take.
38%
of reps say they rarely or never get coached, while 90% of sales leaders say they coach their team at least once a month.
Midcall analyzes every external call your team runs, not a sample. Coaching starts from what was actually said, and you see where each rep needs to improve.
What you see
Your team, your reps and your deals, on facts.
01Manager view
Your whole team on one screen.
You see each rep's average score, 4-week trend and main gap, plus the objections that come up most across the team. With Notetaker Plus, you also get a detailed coaching report every week, rep by rep. Your 1:1 prep takes minutes.
Team · Last 4 weeks
RepAvg scoreTrendMain gap
LLéa78+6No date set
IInès72+9Price too early
KKarim67+2Buyer unclear
HHugo61-3Pain not costed
02Call scoring
Every call your team runs, scored with the quotes behind it.
Midcall automatically scores every external call your reps run on 5 skills. Each score is backed by the exact words said on the call. You also see the objections that came up, the ones left unanswered, talk time and monologues. A score without a quote gets argued with. A score with a quote gets coached.
Skill scores · Hugo
Skill A82
Discovery54
Skill B70
Skill C63
Negotiation58
Every score is backed by a quote from the call.
03Rep profiles
Each rep's strengths and areas to improve.
A weak skill, a knowledge gap, a qualification criterion that keeps getting skipped. Midcall spots them on every call, then over time. You know what to coach each rep on this week, and so do they. Your 1:1 starts from facts, not from “how do you feel about this deal?”
Profile · Hugo, AE
Strengths
Clear product demoAgenda set upfront
Areas to improve
Cost of problem not quantifiedDecision-maker rarely identified
↗ Discovery · +9 pts in 4 weeks
04Confidence scoreNotetaker Plus
A confidence score on every deal in your pipeline.
Midcall combines your calls, the emails sent and answered, and the calls logged in your CRM. Every deal gets a 0 to 100 score for how likely it is to close, updated with every new touchpoint. In pipeline reviews, you know which deals to challenge and which ones to leave alone.
38/100
Vertal deal
+Buyer asked for the proposal
−Decision-maker missed the demo
−No decision date set
05Pre-CRM
A pipeline that stays current without chasing reps to update the CRM.
Every meeting updates the account page and the deal status, with the reason when it is lost. In pipeline reviews, you see at a glance which deals need a follow-up, which ones have gone quiet and which next steps are overdue, and you know why the team loses, reason by reason. Without a CRM, part of it fills in automatically and the rest is completed by hand.
Every deal's status inferred by AI, editable in one click
Overdue next steps and dormant deals flagged
Loss reasons rolled up across the team
Won accounts followed by your AMs and CSMs, with their own coaching
Team pipeline
AccountStageStatusNext step
NNexoraNegotiationHotRevised quote
AAtelier LuneDemoWarmOverdue
BBrightwayDiscoveryColdGone quiet
KKalioSignedWonNow a customer
Top loss reason this quarter · price
06Ask anything and MCP
Ask your whole team's calls anything.
Which objections come up most this month? Who talks too much in demos? Where does the Vertal deal stand? Midcall answers on a call, a deal, a rep and, with Notetaker Plus, your whole team. With MCP, you can also query Midcall from Claude or Codex.
Ask anything
Which objections come up most this month?
Price comes first, ahead of integration with the current tool. Léa and Inès handle the price objection, Hugo often leaves it unanswered.
23 calls analyzed · October
MCPClaudeCodex
07CRM
An up-to-date CRM, without chasing your reps.
The notes, next steps and deal details go to HubSpot, Salesforce or Attio. With Notetaker Plus, it's automatic, down to your methodology's qualification criteria and the deal confidence score. Your pipeline reviews start from current data, not from everyone's memory. Other CRMs are available on request.
HubSpot · Vertal dealSynced after the call
Next step
No date set
Decision-maker
CEO, missed the demo
Open objection
TMS integration
Confidence score
38/100
08Deal memory
No deal starts from scratch again.
Before every call, your rep sees what was said on the previous calls for the same deal, from the needs the buyer shared to the objections still open. The conversation picks up where it left off, even 3 weeks later.
Before Tuesday's call with Vertal
Stated need
Automate scheduling for 40 drivers
Open objection
Integration with their TMS
Commitment
Come back with the CEO in the loop
09Notes and transcription
Reliable notes, without your reps typing during the call.
The note taker joins your team's calls on Google Meet, Microsoft Teams and Zoom, under the name and avatar you choose. You get transcripts in any language, meeting notes, next steps and video clips to share, for example in your next team coaching session.
Transcript attributed to each participant
Search across calls
Shareable video clips
Pick which meetings it joins (internal, external or both)
Transcript · Vertal demo
Hugo
Let me show you the product, and then we'll go through your questions.
Sophie, Vertal
Sure, but this won't be decided without our CEO.
Hugo
Of course. I'll start with the scheduling screen.
Search your calls
Before and after
Running your team with or without Midcall.
Without a tool, a sales manager runs the team on the CRM, weekly check-ins and a few call reviews. With Midcall, every external call your team runs becomes coaching and pipeline data.
Without Midcall
With Midcall Notetaker
What was said on the call
The rep's version, or a recording to replay
Every call transcribed, summarized and scored
Calls reviewed
The ones you have time to listen to
Every external call
Coaching
Based on impressions
Based on quotes, rep by rep
Each rep's areas to improve
Found out when the numbers come in
Flagged on every call
Team objections
Mentioned in passing, if at all
Listed, handled or not, rep by rep
Pipeline reviews
On a CRM filled in by hand
A 0 to 100 confidence score on every deal (Notetaker Plus)
Up-to-date CRM
Depends on each rep's discipline
Automatic with Notetaker Plus
Weekly coaching report
No
Yes, with Notetaker Plus
Coaching during the call
No
With Midcall Live Coach
5-minute setup
Rolled out in 5 minutes, useful from the first call.
Midcall · Connections
Google CalendarConnected
HubSpotConnected
Meetings recordedExternal
01
Connect calendars and your CRM.
Each rep connects their Google or Outlook calendar, you connect the CRM and pick which meetings to record. If you'd like, we train your team in half a day.
Vertal demoLive
HHugo
SSophie, Vertal
Notetaker
02
Your reps run their calls.
The note taker joins their calls on Google Meet, Microsoft Teams or Zoom automatically, with nothing for them to do.
Notes readyVertal demo · 61/100
Summary sentHubSpot
03
You follow everything, call after call.
The rep gets their notes and score. You see your team improve and your deals move.
Who it's for
For you, and for every rep on your team.
Sales directors and VPs
A clear view of the team and the deals, to decide who to coach and which deals to challenge in pipeline reviews.
Frontline sales managers
1:1s that start from quotes, without hours of recordings to prepare them.
Your reps
Each rep gets their notes, score and areas to improve after every call. They improve between coaching sessions, not just during them.
Your new hires
They see their gaps from their very first calls, and you track their progress week by week during onboarding.
What about during the call?
The note taker shows you the calls. Live Coach improves them in real time.
With Midcall Live Coach, your reps get coached during the call. They get live advice, help with objections the moment they come up, and their qualification criteria are tracked in real time. With Live Coach Max, you also get a manager cockpit and automatic prep for every call. Live Coach runs in the browser and in the desktop app.
Every Notetaker subscription includes a 7-day trial of Live Coach Max. Live Coach Pro includes everything in Notetaker, Live Coach Max everything in Notetaker Plus.
For teams that want reliable notes and a real look at every call.
20 hours a month
31:00
Summary sent82Solid
Included
20 hours of recording per month
Transcription in any language, recap and next steps
Every external call scored by skill, with verbatims
Objections raised, handled or not
Talk time, monologues, video clips and search
Rep profile and blind spots
Memory from one call to the next on a deal
Questions on a meeting, a deal or a rep
One-click push to your CRM
MCP for Claude and Codex
7-day Live Coach Max trial
Notetaker Plus
For sales managers who want to coach the whole team and run the pipeline on facts.
Unlimited
IInès71
JJulie74
TThomas66
Included
Everything in Notetaker, with unlimited hours
Automatic CRM updates, qualification and deal confidence included
0 to 100 confidence score on every deal
Qualification framework of your choice (BANT, MEDDIC, SPICED, SPIN and more), tracked on every call
Weekly coaching document
Editable follow-up email draft
Questions across the whole team
Full manager view
Custom skills grid on request
Pricing shared in the demo, per seat, based on the plan and your team size. Need another integration or API access? Available on request.
Want live coaching too? Live Coach Pro adds live coaching to Notetaker, and Live Coach Max adds unlimited live coaching to Notetaker Plus. See Live Coach plans
Trust and compliance
Your calls and your data stay under your control.
Visible and configurable
The notetaker joins the meeting visibly, under the name you choose, and only for the meeting types you've selected.
GDPR by design
Your transcripts remain your property. Subprocessors, retention and rights are publicly documented.
AI Act
No emotion analysis, no voice identification. Each participant is recognized through their own audio stream in the meeting. Participants' email addresses are never sent to AI models.
Recordings
Audio and video are kept according to your plan. As with any recording tool, it's up to you to let the people on the call know it's being recorded.
What is the best AI note taker for sales managers?
Midcall, with its Notetaker plan. It takes the notes and updates the CRM like the others, then scores every call your reps run by skill with the exact quotes behind each score, flags each rep's areas to improve and gives every deal a 0 to 100 confidence score. It sets up in 5 minutes, and its Live Coach plan also coaches your reps during the call.
How can I know what my reps say on calls without joining them?
With a note taker that joins every external call, transcribes it and analyzes it. Midcall gives you the notes, the skill scores, the objections handled or not and the next steps for every call, plus a view of your whole team. You only listen to the clips that matter.
How many calls should a sales manager review?
Without a tool, most managers only get through a handful a week, because they don't have the time. With Midcall, that trade-off goes away. Every external call is scored, and you only listen to the clips that matter, such as a new hire's first calls, your biggest deals and calls whose score surprises you.
Will my reps feel monitored?
Midcall is a tool for them first. Each rep gets their notes, score and advice after every call, and sees their own progress. The note taker joins the meeting visibly, and Midcall does no emotion analysis. Introduce it as a way to improve, not a way to check up on people.
How long does it take to roll out to the team?
5 minutes. Each rep connects their Google or Outlook calendar, you connect the CRM and pick which meetings to record. If you'd like, Midcall trains your team in half a day. There's no rollout project that takes weeks.
Can Midcall replace Gong or Modjo?
Yes. Midcall takes the notes, updates the CRM, scores every call and every deal and sends a coaching report every week, with a 5-minute setup instead of weeks of onboarding. It also adds what neither Gong nor Modjo offers, live coaching during the call.
Does Midcall work for large teams?
Yes. Midcall works just as well for a team of 3 reps as for an organization of 100+, rolled out on as many seats as you need. Sales teams in B2B SaaS, training, agencies and consulting use it.
Can it follow our qualification methodology?
Yes, with Notetaker Plus. You pick your framework (BANT, MEDDIC, SPICED, SPIN and others), and Midcall tracks which criteria were covered on every call. A custom skills scorecard is also available on request.
Which tools does Midcall work with?
Google Meet, Microsoft Teams and Zoom for calls, Google Calendar and Outlook for calendars, and HubSpot, Salesforce and Attio for your CRM. Other integrations and API access are available on request.
How much does Midcall cost?
Midcall is priced per seat on a custom quote, depending on the plan and your team size. You can try it for free with your reps after a 20-minute demo.
Edward, Midcall's co-founder, shows you the manager view, the call scores and the deal confidence scores in 20 minutes. Then you try it for free with your reps. Sales teams in B2B SaaS, training, agencies and consulting use Midcall.